User’s Quality of Experience on Multimedia Conferencing Services - Part 1: General

IEC TR 63478-1:2023 describes general considerations to be taken for measurement of a user’s quality of experience (QoE) on multimedia conferencing services.

General Information

Status
Published
Publication Date
26-Nov-2023
Current Stage
PPUB - Publication issued
Start Date
15-Dec-2023
Completion Date
27-Nov-2023
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IEC TR 63478-1:2023 - User’s Quality of Experience on Multimedia Conferencing Services - Part 1: General Released:27. 11. 2023
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IEC TR 63478-1 ®
Edition 1.0 2023-11
TECHNICAL
REPORT
colour
inside
User’s quality of experience on multimedia conferencing services –
Part 1: General
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IEC TR 63478-1 ®
Edition 1.0 2023-11
TECHNICAL
REPORT
colour
inside
User’s quality of experience on multimedia conferencing services –

Part 1: General
INTERNATIONAL
ELECTROTECHNICAL
COMMISSION
ICS 33.160.60  ISBN 978-2-8322-7892-5

– 2 – IEC TR 63478-1:2023 © IEC 2023
CONTENTS
FOREWORD . 3
INTRODUCTION . 5
1 Scope . 6
2 Normative references . 6
3 Terms and definitions . 6
3.1 Definitions. 6
3.2 Abbreviated terms . 6
4 Consideration on QoE . 6
4.1 QoE characteristics . 6
4.2 QoE requirements . 7
4.3 QoE parameters . 8
5 QoE measurement framework . 8
5.1 Functional entities . 8
5.2 QoE measurement operations between functional entities. 9
6 QoE measurement models . 10
6.1 General . 10
6.2 Common survey model. 10
6.3 Timeline rating model . 11
6.4 Honeycomb model . 11
Annex A (informative) Visualization of QoE measurement . 13
A.1 QoE measurement timeline . 13
A.2 QoE grading . 13
A.3 QoE measurement table . 14
Annex B (informative) Gap analysis with the existing relevant standards . 15
Bibliography . 20

Figure 1 – Various QoE requirements for multimedia conferencing services . 7
Figure 2 – QoE measurement operations between functional entities . 9
Figure 3 – Common survey model . 10
Figure 4 – Timeline rating model . 11
Figure 5 – Honeycomb model for UI/UX measurement . 12
Figure A.1 – QoE measurement timeline . 13
Figure A.2 – Grading of absolute category rating . 13
Figure A.3 – Grading of Honeycomb rating . 14
Figure A.4 – QoE measurement table . 14
Figure B.1 – Overview of relevant standards . 15

Table 1 – QoE parameters . 8
Table B.1 – List of standards on UX and MM . 15
Table B.2 – List of standards on NP and MM . 16
Table B.3 – List of standards on NP and SA . 18
Table B.4 – List of standards on UX and SA . 19

INTERNATIONAL ELECTROTECHNICAL COMMISSION
____________
USER’S QUALITY OF EXPERIENCE ON MULTIMEDIA
CONFERENCING SERVICES –
Part 1: General
FOREWORD
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IEC TR 63478-1 has been prepared by IEC technical committee 100: Audio, video and
multimedia systems and equipment. It is a Technical Report.
The text of this Technical Report is based on the following documents:
Draft Report on voting
100/4037/DTR 100/4071/RVDTR
Full information on the voting for its approval can be found in the report on voting indicated in
the above table.
The language used for the development of this Technical Report is English.

– 4 – IEC TR 63478-1:2023 © IEC 2023
This document was drafted in accordance with ISO/IEC Directives, Part 2, and developed in
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at www.iec.ch/members_experts/refdocs. The main document types developed by IEC are
described in greater detail at www.iec.ch/publications.
A list of all parts in the IEC 63478 series, published under the general title User’s quality of
experience on multimedia conferencing services, can be found on the IEC website.
The committee has decided that the contents of this document will remain unchanged until the
stability date indicated on the IEC website under webstore.iec.ch in the data related to the
specific document. At this date, the document will be
• reconfirmed,
• withdrawn, or
• revised.
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INTRODUCTION
With the global COVID-19 pandemic, business and education meetings have shifted from offline
to online environments. Consequently, a range of multimedia conferencing services has been
developed, enabling users to choose and enjoy conferencing services based on personal
preferences. To ensure optimal user experience, it is essential to measure the quality of
experience (QoE) for multimedia conferencing services. However, there is currently a lack of
standardized methods for measuring a user's QoE in this context. Thus, there is a pressing
need to provide guidelines for measuring and evaluating a user's QoE for multimedia
conferencing services.
Traditionally, quality of service (QoS) has been measured for network data communication,
represented by objective index values like delay, throughput, and jitter. In contrast, QoE
represents a user's level of satisfaction with a specific service and reflects human emotional
quality. As such, QoE is subject to overall service performance from the user's perspective. In
the case of multimedia conferencing services, measuring QoE is challenging due to var
...

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