Bio-based products - Requirements for Business-to-Consumer communication and claims

This European Standard specifies requirements for transparent and non-misleading business-to consumer communication of characteristics of bio-based products by means of labelling and claims. It does not specify requirements for bio-based products.
This European Standard is intended to be used as a tool to generate and transfer information to the consumer and/or as an input for product-specific standards and certification schemes.
Business to business communication is covered by FprEN 16848.[1]
NOTE   This standard is applicable to all claims which are based on or make reference to bio-based content (e.g. vegetable-based, plant-based).

Biobasierte Produkte - Anforderungen an die Aussagen von Unternehmen und die Kommunikation zwischen Unternehmen und Verbrauchern

Diese Europäische Norm legt die Anforderungen an eine transparente und nicht irreführende Kommunikation zwischen Unternehmen und Verbrauchern zu Merkmalen von biobasierten Produkten unter Anwendung von Kennzeichnung und Aussagen fest. Sie legt keine Anforderungen an biobasierte Produkte fest.
Diese Europäische Norm ist dazu vorgesehen, als Werkzeug zur Erzeugung und Weitergabe von Informationen an den Verbraucher und/oder als Anregung für produktspezifische Normen und Zertifizierungssysteme genutzt zu werden.
Die Kommunikation zwischen Unternehmen wird von EN 16848 [1] abgedeckt.
ANMERKUNG   Diese Norm gilt für alle Aussagen, die auf biobasierten Gehalt (z. B. pflanzenbasiert) verweisen oder sich auf einen solchen beziehen.

Produits biosourcés - Exigences relatives à la communication et aux déclarations entre entreprise et consommateur

La présente Norme européenne spécifie les exigences relatives à une communication transparente et non trompeuse des entreprises à destination des consommateurs concernant les caractéristiques des produits biosourcés, cette communication s’effectuant par l’intermédiaire d’étiquettes et de déclarations. Elle ne précise pas les exigences relatives aux produits biosourcés.
La présente Norme européenne est destinée à être utilisée comme outil pour générer et transférer des informations à destination du consommateur et/ou comme contribution aux normes et programmes de certification propres aux produits.
La communication entre entreprises est traitée dans le FprEN 16848 [1].
NOTE   La présente norme est applicable à toutes les déclarations basées sur ou faisant référence à une teneur biosourcée (par exemple, à base de végétaux, à base de plantes).

Bioizdelki - Poročanje in komunikacija med podjetji in potrošniki - Zahteve za trditve

Ta evropski standard določa zahteve za pregledno in nezavajajočo komunikacijo med podjetji in potrošniki o lastnostih bioizdelkov s pomočjo označevanja in trditev.
Ta evropski standard določa lastnosti bioizdelkov, o katerih se poroča potrošnikom.
Ta evropski standard določa zahteve za trditve, ki se nanašajo na bioizdelke, in ne določa zahtev glede bioloških lastnosti.
Ta evropski standard se lahko uporablja tudi kot osnova za vzpostavitev standardov za posamezne izdelke in certifikacijske sheme za posebne sektorje in trditve o izdelkih.

General Information

Status
Published
Publication Date
09-May-2017
Current Stage
6060 - Definitive text made available (DAV) - Publishing
Due Date
10-May-2017
Completion Date
10-May-2017

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2003-01.Slovenski inštitut za standardizacijo. Razmnoževanje celote ali delov tega standarda ni dovoljeno.WUGLWYHBiobasierte Produkte - Berichterstattung und Kommunikation zwischen Unternehmen und Verbrauchern - Anforderungen an AnbieteraussagenProduits biosourcés - Déclaration et communication en B2C - Exigences relatives aux allégationsBio-based products - B2C reporting and communication - Requirements for claims13.020.55Biološki izdelkiBiobased productsICS:Ta slovenski standard je istoveten z:EN 16935:2017SIST EN 16935:2017en,fr,de01-julij-2017SIST EN 16935:2017SLOVENSKI

STANDARD
SIST EN 16935:2017
EUROPEAN STANDARD NORME EUROPÉENNE EUROPÄISCHE NORM
EN 16935
May
t r s y ICS
s uä r t rä w w English Version

Bioæbased products æ Requirements for BusinessætoæConsumer communication and claims Produits biosourcés æ Exigences relatives à la communication et aux déclarations entre entreprise et consommateur

Biobasierte Produkte æ Anforderungen an die Aussagen von Unternehmen und die Kommunikation zwischen Unternehmen und Verbrauchern This European Standard was approved by CEN on

s u February
t r s yä

egulations which stipulate the conditions for giving this European Standard the status of a national standard without any alterationä Upætoædate lists and bibliographical references concerning such national standards may be obtained on application to the CENæCENELEC Management Centre or to any CEN memberä

translation under the responsibility of a CEN member into its own language and notified to the CENæCENELEC Management Centre has the same status as the official versionsä

CEN members are the national standards bodies of Austriaá Belgiumá Bulgariaá Croatiaá Cyprusá Czech Republicá Denmarká Estoniaá Finlandá Former Yugoslav Republic of Macedoniaá Franceá Germanyá Greeceá Hungaryá Icelandá Irelandá Italyá Latviaá Lithuaniaá Luxembourgá Maltaá Netherlandsá Norwayá Polandá Portugalá Romaniaá Serbiaá Slovakiaá Sloveniaá Spainá Swedená Switzerlandá Turkey and United Kingdomä

EUROPEAN COMMITTEE FOR STANDARDIZATION COMITÉ EUROPÉEN DE NORMALISATION EUROPÄISCHES KOMITEE FÜR NORMUNG

CEN-CENELEC Management Centre:
Avenue Marnix 17,
B-1000 Brussels

t r s y CEN All rights of exploitation in any form and by any means reserved worldwide for CEN national Membersä Refä Noä EN

s x { u wã t r s y ESIST EN 16935:2017

EN 16935:2017 (E) 2 Contents Page European foreword ....................................................................................................................................................... 3 Introduction .................................................................................................................................................................... 4 1 Scope .................................................................................................................................................................... 5 2 Normative references .................................................................................................................................... 5 3 Terms and definitions ................................................................................................................................... 5 4 Requirements ................................................................................................................................................... 6 4.1 General ................................................................................................................................................................ 6 4.2 Communication ................................................................................................................................................ 7 4.3 Bio-based content ........................................................................................................................................... 7 4.4 Information on aspects of biomass sustainability .............................................................................. 7 4.5 End-of-life........................................................................................................................................................... 7 4.6 Additional information ................................................................................................................................. 8 Annex A (informative)

Display of information - Examples ........................................................................... 9 A.1 General ................................................................................................................................................................ 9 A.2 Display examples ............................................................................................................................................ 9 Bibliography ................................................................................................................................................................. 13

SIST EN 16935:2017

EN 16935:2017 (E) 3 European foreword This document (EN 16935:2017) has been prepared by Technical Committee CEN/TC 411 “Bio-based products”, the secretariat of which is held by NEN. This European Standard shall be given the status of a national standard, either by publication of an identical text or by endorsement, at the latest by November 2017, and conflicting national standards shall be withdrawn at the latest by November 2017. Attention is drawn to the possibility that some of the elements of this document may be the subject of patent rights. CEN shall not be held responsible for identifying any or all such patent rights. This document has been prepared under a mandate given to CEN by the European Commission and the European Free Trade Association. According to the CEN-CENELEC Internal Regulations, the national standards organisations of the following countries are bound to implement this European Standard: Austria, Belgium, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, Former Yugoslav Republic of Macedonia, France, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Norway, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Turkey and the United Kingdom. SIST EN 16935:2017

EN 16935:2017 (E) 4 Introduction Bio-based products from forestry and agriculture have a long history of application, such as paper, board and various chemicals and materials. The last decades have seen the emergence of new bio-based products in the market. Some of the reasons for the increased interest lie in the bio-based products’ benefits in relation to the depletion of fossil resources and climate change. Bio-based products may also provide additional product functionalities. This has triggered a wave of innovation with the development of knowledge and technologies allowing new transformation processes and product development. Acknowledging the need for common standards for bio-based products, the European Commission issued mandate M/492, resulting in a series of standards developed by CEN/TC 411, with a focus on bio-based products other than food, feed and biomass for energy applications. The standards of CEN/TC 411 “Bio-based products” provide a common basis on the following aspects: — common terminology; — bio-based content determination; — Life Cycle Assessment (LCA); — sustainability aspects; — declaration tools. It is important to understand what the term bio-based product covers and how it is being used. The term ‘bio-based’ means 'derived from biomass'. Bio-based products (bottles, insulation materials, wood and wood products, paper, solvents, chemical intermediates, composite materials, etc.) are products which are wholly or partly derived from biomass. It is essential to characterize the amount of biomass contained in the product by for instance its bio-based content or bio-based carbon content. The bio-based content of a product does not provide information on its environmental impact or sustainability, which may be assessed through LCA and sustainability criteria. In addition, transparent and unambiguous communication within bio-based value chains is facilitated by a harmonized framework for certification and declaration. The prefix “bio” frequently appears in everyday language in terms such as “bioproduct” (where “product” can be substituted by e.g. lubricant), mainly as marketing tools. Detergents and plastic products are other examples of the widespread use of the “bio” prefix. Without reference to clear and agreed definitions, there are many unsubstantiated claims, which can be deceptive. The term “biomass-based” or “bio-based” refers to the origin of the raw material. The prefix “bio” can refer to different functionalities (biodegradable, biocompatible, etc.) or processing (biological or biotechnological processes). The objective of this European Standard is to harmonize the use of claims which are relevant to describe the characteristics of bio-based products for business to consumer communication. This is done by defining criteria for credible, transparent and non-misleading communication, based on the general principles outlined in ISO 14020. Thereby, ensuring that the information is easily available and understandable to the consumer. This standard applies to organisations that place bio-based products on the market and wish to inform the consumers about the specific characteristics of such bio-based products. SIST EN 16935:2017

EN 16935:2017 (E) 5 1 Scope This European Standard specifies requirements for transparent and non-misleading business-to consumer communication of characteristics of bio-based products by means of labelling and claims. It does not specify requirements for bio-based products. This European Standard is intended to be used as a tool to generate and transfer information to the consumer and/or as an input for product-specific standards and certification schemes. Business to business communication is covered by EN 16848.[1] NOTE This standard is applicable to all claims which are based on or make reference to bio-based content (e.g. vegetable-based, plant-based). 2 Normative references The following documents, in whole or in part, are normatively referenced in this document and are indispensable for its application. For dated references, only the edition cited applies. For undated references, the latest edition of the referenced document (including any amendments) applies. EN 16760:2015, Bio-based products - Life Cycle Assessment EN 16575, Bio-based products - Vocabulary

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