Innovation management - Part 6: Creativity management

This Technical Specification provides guidance for managing the process of originating new ideas from which innovations may be developed.
It is applicable to all types of organization including manufacturing and services industries, the voluntary sector, governmental and social enterprise but with a particular focus on small- and medium-sized enterprises (SMEs).
The guidance in this TS covers issues to be considered by those responsible for managing innovation, in particular during the creative phase, and the sourcing of ideas from within and outside the organization.
This document is one of six parts that support Part 1 of the series, CEN/TS 16555-1, Innovation management — Part 1: Innovation management system.

Innovationsmanagement - Teil 6: Kreativitätsmanagement

Diese Technische Spezifikation bietet eine Anleitung für das Management des Prozesses der Erzeugung neuer Ideen, aus denen Innovationen entwickelt werden können.
Sie ist anwendbar auf alle Arten von Organisationen, einschließlich des produzierenden Gewerbes und des Dienstleistungsbereiches, dem Freiwilligensektor, öffentlichen und sozialen Unternehmen; einen besonderen Schwerpunkt bilden allerdings kleine und mittlere Unternehmen (KMU).
Die in dieser Technischen Spezifikation dargestellte Anleitung deckt Themen ab, die von den Verantwortlichen für das Management von Innovation zu berücksichtigen sind, insbesondere während der kreativen Phase, sowie die Beschaffung Ideen von innerhalb und außerhalb der Organisation.
Dieses Dokument ist einer von sechs Teilen, die Teil 1 der Reihe, CEN/TS 16555-1, unterstützen.

Management de l'innovation - Partie 6 : Management de la créativité

La présente Spécification technique fournit des lignes directrices pour gérer le processus de production d'idées nouvelles à partir desquelles des innovations peuvent être développées.
Elle s'applique à tous les types d'organisation, y compris les industries manufacturières et de services, le secteur du volontariat, les organisations gouvernementales et sociales, mais en portant une attention particulière aux petites et moyennes entreprises (PME).
Les lignes directrices fournies dans la présente Spécification technique concernent les questions devant être étudiées par les responsables du management de l'innovation, en particulier durant la phase créatrice, et l'origine des idées, interne ou externe à l’organisation.
Le présent document est l'une des six parties complétant la partie 1 de la série, CEN/TS 16555-1, Management de l'innovation — Partie 1 : Système de management de l'innovation.

Upravljanje inovacij - 6. del: Upravljanje ustvarjalnosti

Ta tehnična specifikacija zagotavlja navodila za upravljanje procesa oblikovanja novih idej, iz katerih je mogoče razviti inovacije.
Uporablja se za vse vrste organizacij, vključno s proizvodnimi in storitvenimi industrijami, prostovoljnim sektorjem, vladnimi in socialnimi podjetji, a je usmerjen zlasti v mala in srednje velika podjetja.
Navodila v tej tehnični specifikaciji obravnavajo vprašanja, s katerimi se ukvarjajo osebe, odgovorne za upravljanje inovacij, zlasti med ustvarjalno fazo, ter iskanje idej, ki izhajajo iz organizacije in zunaj nje.
Ta dokument je eden od šestih delov, ki dopolnjujejo 1. del te skupine, tj. CEN/TS 16555-1, Upravljanje inovacij – 1. del: Sistem upravljanja inovacij.

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Standards Content (Sample)

SIST-TS CEN/TS 16555-6:2015
Upravljanje inovacij - 6. del: Upravljanje ustvarjalnosti
Innovation management - Part 6: Creativity management
Innovationsmanagement - Kreativitätsmanagement
Management de l'innovation - Partie 6 : Management de la créativité
Ta slovenski standard je istoveten z: CEN/TS 16555-6:2014
03.100.40 Raziskave in razvoj Research and development
03.100.50 Proizvodnja. Vodenje Production. Production
proizvodnje management
SIST-TS CEN/TS 16555-6:2015 en,fr,de
2003-01.Slovenski inštitut za standardizacijo. Razmnoževanje celote ali delov tega standarda ni dovoljeno.

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SIST-TS CEN/TS 16555-6:2015

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SIST-TS CEN/TS 16555-6:2015

CEN/TS 16555-6


December 2014
ICS 03.100.40; 03.100.50
English Version
Innovation management - Part 6: Creativity management
Management de l'innovation - Partie 6 : Management de la Innovationsmanagement - Teil 6: Kreativitätsmanagement
This Technical Specification (CEN/TS) was approved by CEN on 27 October 2014 for provisional application.

The period of validity of this CEN/TS is limited initially to three years. After two years the members of CEN will be requested to submit their
comments, particularly on the question whether the CEN/TS can be converted into a European Standard.

CEN members are required to announce the existence of this CEN/TS in the same way as for an EN and to make the CEN/TS available
promptly at national level in an appropriate form. It is permissible to keep conflicting national standards in force (in parallel to the CEN/TS)
until the final decision about the possible conversion of the CEN/TS into an EN is reached.

CEN members are the national standards bodies of Austria, Belgium, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia,
Finland, Former Yugoslav Republic of Macedonia, France, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Lithuania,
Luxembourg, Malta, Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Switzerland, Turkey and United



CEN-CENELEC Management Centre: Avenue Marnix 17, B-1000 Brussels
© 2014 CEN All rights of exploitation in any form and by any means reserved Ref. No. CEN/TS 16555-6:2014 E
worldwide for CEN national Members.

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SIST-TS CEN/TS 16555-6:2015
CEN/TS 16555-6:2014 (E)
Contents Page
Foreword .3
Introduction .4
1 Scope .5
2 Normative references .5
3 Terms and definitions .5
4 Understanding creativity within an organization .6
5 Creative leadership and setting policy .6
6 Managing the creative process .6
7 Types of creative ideas .7
7.1 General .7
7.2 Ideas identifying a need .8
7.3 Ideas identifying a solution .8
8 Encouraging participation in idea generation – motivation .8
9 Evaluation and selection of ideas .9
9.1 Idea generation .9

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